By Pallavi Aman Singh New Delhi [India], Apr 26 : For fashion junkies worldwide, getting a sneak-peek of the upcoming looks means getting ahead of those waiting to attend the shows.
The Indian Federation for Fashion Development (IFFD) hosted a sneak preview at Pitstop Gurgaon to introduce the looks of designers showcasing at India Runway Week, which is all set to take Delhi by storm with its 8th season.
The event also showcased the new collection from Colorbar. The beauty brand is all set to bring the latest trends and beauty expertise on the ramp for the first time for the summer-festive edition of the fashion gala.
Speaking on the collaboration, Samir Modi, Managing Director, Colorbar Cosmetics told ANI, "The India Runway Week provides a global platform for young designers and is a natural fit for Colorbar.
We are a brand that has always been at the forefront of fashion, innovation in the beauty segment." "It is a perfect opportunity for us to showcase the latest trends, as well as engage with Influencers and the fashion fraternity.
We will be previewing our very innovative new collection that has been developed in Paris at the Colorbar fashion show at IRW," he added.
Avinash Pathania, Founder, Indian Federation for Fashion Development, told ANI, "We are delighted to announce our collaboration with Colorbar for current season of India Runway Week, The overall Beauty Business in India is growing phenomenally with the cosmetics market growing at 15-20 percent annually and this kind of collaboration will not just add colourful landscape to the event but will add value to this industry." The three-day extravaganza will be held from April 28 to April 30, 2017 at Thyagaraj Stadium in New Delhi.