Bangalore (Karnataka) [India], Sept.15 : Zapyle, the ultimate online destination for luxury fashion at deeply discounted prices, announces its official launch.
The platform makes coveted luxury items accessible and affordable to all lovers of style. With high-end brands costing exorbitant prices and fashion trends changing at breakneck speed, it's not always easy or feasible to keep pace with everything that's in vogue.
To add to this, many cities, other than metros like Delhi and Mumbai, don't offer enough luxury shopping destinations.
Zapyle offers an effective response to these problems, making luxury ownership easier for all fashionistas, regardless of their geographical location in the country.
The prominent virtual marketplace offers a plethora of Indian and international designer wear at great discounts, exclusive to Zapyle.
With international brands like Louis Vuitton, Prada, Gucci, Tory Burch, Michael Kors and 350 designer brands in its repertoire, some of the prestigious designers on the platform include Renu Tandon, Manish Arora, Varun Bahl, Gaurav Gupta, Ashima Leena and Anushree Agarwal.
Zapyle's launch is aimed at encouraging Indian women to stay up to date with global and local style trends, by acquiring high-end pieces from by these renowned names easily and at affordable rates.
The discounts on designer wear and accessories offered by Zapyle vary between 20% and 90% on the original retail price, with Zapyle essentially acting as an online factory outlet for high-end clothing.
Commenting on the endeavour of bringing luxury fashion to everyone, Zapyle, Founder and CEO, Rashi Menda said, "The creation of Zapyle was inspired by some of my own experiences of living in different cities of India.
While living in Bangalore, I realised that it was difficult for women in that city as well as several others to acquire luxury items.
By launching discounted designer wear on our platform, we hope to enable women across the country to keep their closets updated without spending a fortune.
In fact, the very name of the platform, Zapyle, reflects the rapid speed at which one can keep pace with fashion trends, as it a portmanteau of the words Zap and Style.
Indian women should be able to conveniently keep up with the dynamic world of style and that's what we enable." Going forward, Zapyle will enhance its offering bouquet by adding exciting new features such as 'celebrity closets' where shoppers will be able to acquire enviable articles of clothing and accessories from the closets of their favourite celebrities.
There is something for everyone's tastes, including stunning vintage collections on the platform. With its innovative, fresh perspective on style, Zapyle is poised to become the most vibrant fashion portal in India over the next six months.